Susan Howarth

Susan Howarth is General Manager of Marketing and Customer Growth at Mirus Australia and a member of the executive team. She leads the company’s marketing, brand and growth strategy, supporting aged care providers to improve operational and financial performance through data and technology.

Susan leads initiatives across the full customer lifecycle, from market engagement and demand generation through to customer insight and product adoption, helping ensure Mirus solutions deliver measurable value to providers.

With more than 25 years of experience in B2B marketing and complex service industries, Susan brings deep expertise in building and leading high-performing marketing teams. She drives Mirus Australia's thought leadership agenda, shaping the industry insights, research and commentary that help aged care providers navigate reform and build sustainable organisations. A hands-on leader, Susan plays an active role in business planning and strategy while overseeing key operational areas including marketing, media and communications, partnerships and sales.